Play-to-Earn Crypto Gamers Trade Virtual Properties for Fiat Rewards

As blockchain technology continues to find innovative applications, the billion-dollar gaming industry is embracing this advancement to enhance transparency, trust, and ownership of digital assets for players. A new vision for blockchain-based games is emerging, focused on connecting virtual worlds with real-world commerce.

This concept is exemplified by the blockchain game developer Uplandme. On May 21, Uplandme announced a collaboration with Linden Lab’s Tilia division to utilize Tilia Pay, facilitating fiat payments for virtual properties traded in the Upland game marketplace. Currently, players buy and sell virtual properties in San Francisco within the Upland ecosystem using the in-game cryptocurrency UPX. Upland’s co-founder, Dirk Lueth, shared that the initial aspiration for Upland was to build an ecosystem that closely resembles a real-world open economy, stating: